Reach seafarers at the exact moment they need you
A SeaLog user isn't a passive scroller — they're an active seafarer whose certificate is expiring in 90 days, whose tax year just closed, or who's just booked an exam. We're building a partner program around that timing, and looking for the right businesses to help shape it.
Six kinds of business a seafarer needs, right on schedule
Each of these already has a natural moment inside the app where a seafarer is actively looking for exactly this kind of help.
Training Providers & STCW Centres
Surfaced when a certificate the Compliance Matrix or Certificate Tracker flags is approaching its renewal window.
Tax Advisors & Accountants
Surfaced around the SED Tax Tracker's qualifying-period close and the UK Self Assessment deadline.
MCA Exam Tutors
Surfaced from the Exam Tracker the moment someone sets an oral or written exam date — already the model behind our own SeaOC Tutoring link.
Approved Doctors (ENG1)
Surfaced as a medical certificate's statutory renewal window approaches in the Certificate Tracker.
Crew Manning & Recruitment
Surfaced around a contract's end date, visible on a crew member's own roster/rotation view.
Marine Kit & Uniform Retailers
Surfaced around onboarding moments — a new crew card, a joining date — when kit is top of mind.
The real trigger inside the app, sector by sector
Every placement idea below is tied to something SeaLog already tracks — not a hypothetical.
Training Providers & STCW Centres
SeaLog's Certificate Tracker already matches an expiring ticket to a renewal route — a training refresher is one of those routes. A featured placement there reaches someone who has to book a course to stay legally employable, not someone browsing.
- Shown at the exact certificate/renewal-route match, on both the crew app and the vessel-side Compliance Matrix
- Reaches crew across every department the Compliance Matrix tracks — Deck, Engine, Catering
Tax Advisors & Accountants
The SED Tax Tracker gives a seafarer their own HS205 day-count record — right when they need someone qualified to actually file the Self Assessment. A visible route from "your qualifying period is confirmed" to "here's who can file this for you" reaches someone at the exact point they'd otherwise be googling.
- Shown alongside the Tax Tracker's exportable HS205 supporting record
- Timed naturally around UK tax year close and the 31 January Self Assessment deadline
MCA Exam Tutors
This is the one relationship already live in the app — SeaOC Tutoring's link sits inside the Exam Tracker today. We're looking to open that same placement, tied to the Syllabus Hub and MIN 710 timetable, to other exam prep providers.
- Shown the moment a candidate sets a target oral or written exam date
- Sits next to the official MCA syllabus document the candidate is already reading
Approved Doctors (ENG1)
An ENG1 medical is a hard blocker to joining the next vessel. When the Certificate Tracker flags it approaching expiry, a seafarer needs an appointment booked, not a search engine.
- Shown at the ENG1 entry in the Certificate Tracker's renewal-route matching
- Relevant to every rank and department — a medical applies to everyone on the roster
Crew Manning & Recruitment
A crew member's own roster view shows their rotation and how many days remain onboard. As a contract end date comes into view, that's the natural window to be visible to someone weighing their next placement.
- Shown around a visible contract end date on the crew member's own rotation view
- No cold outreach — the seafarer is already looking at their own timeline
Marine Kit & Uniform Retailers
Joining a new vessel or setting up a crew card for the first time is when kit purchases actually happen. A placement tied to onboarding reaches someone who's about to buy, not someone scrolling.
- Shown around crew-card creation and joining-date moments
- Reaches solo users setting up their own card too, not just vessel-linked crew
Built-in relevance, not paid reach
Point-of-Need Timing
Placements sit next to the exact thing that created the need — an expiring cert, a closing tax period, a set exam date — not a random feed interruption.
100% Maritime Audience
Every SeaLog user is a working seafarer or vessel manager. No wasted impressions on an audience that was never going to convert.
Built by a Working Mariner
The credibility a seafarer already extends to SeaLog carries over to what's recommended inside it — the same trust SeaOC Tutoring already benefits from as our first partner.
We're gathering interest before we lock the model
SeaOC Tutoring's placement inside the Exam Tracker is the one live example of this working today. Everything else — how placements are structured, tracked, and priced — is still being designed, and early partners get real input into that before it's fixed.
Help shape how SeaLog's partner program works
Tell us about your business and where you'd want to show up — we'll be in touch as the program takes shape.